ABOUT

One afternoon in 2016, Mr. GOODBOY co-founder and lead designer Carson Lere was getting a haircut and happened to notice the movie Blade Runner on in the background. As his mind drifted through the possibilities of a dystopian future, Carson wondered to himself how people might discover and enjoy music in that fictional, Los Angeles landscape.

Out of these musings came the concept of a traditional, street-vending push-cart, where patrons could sample the wares of local record shops, collectors, artists, and labels wherever the cart might be. Much like the hot dog vendors and fruterias of LA, the record cart would go wherever people might want to engage with music.

With that idea in mind, Carson partnered with Ryan Wilson—a lifelong record collector, musician, and producer—to develop the record cart. Today, Mr. GOODBOY exists as a global RaaS (Retail as a Service) company that specializes in bringing brands and people together through music. Promoting physical connection in the digital age, Mr. GOODBOY curates unique and tangible experiences with vinyl records, delivering a memorable opportunity for everyone involved.

THE TEAM 

CARSON LERE

CARSON LERE
Co-Founder / Design & Operations

Lead designer of the record cart, Carson got his start as a musician playing with artists such as GRAMMY-winning singer Macy Gray. While also working as a fabricator for fine artists, movies and event productions such as Jeff Koons, Avatar, and Samsung. With over ten years experience, he‘s developed the unique expertise to navigate the intersection of music and industrial design.

RYAN WILSON

RYAN WILSON
Co-Founder / Music and Partnerships

Lifelong record collector and musician, Ryan has established a reputation as a go-to producer and tastemaker, having contributed to numerous GRAMMY-nominated projects, from Frank Sinatra to the Grateful Dead. He is a contributing member of the mixtape kings Mondo Boys, co-conspirator at Aquarium Drunkard, an NTS Radio DJ, and currently serves as GM of leading reissue label and distribution company, Light In The Attic.